Omnicom’s Agencies Announce Power-Packed Content Line-up at Cannes Lions 2017

June 13, 2017

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NEW YORK, June 13, 2017— At the 64th annual Cannes Lions International Festival of Creativity, Omnicom (NYSE: OMC) and its agencies will have a significant presence on and off the stage. This year, festivalgoers can expect to hear from some of the brightest minds in marketing on a range of important industry topics including data-driven creativity for smarter storytelling, diversity and talent development, the new marketing paradigm and the future of media.

The OMD Oasis is returning to la Croisette for its fifth year of premier programming and thought leadership sessions centered around the 2017 theme of: “Making Stories Matter.” From June 19 – 23, inspiring leaders from across the branded communications ecosystem will explore how companies discover, deliver and define smarter stories about people and problems as a way to unlock new opportunities.

Ketchum is the title sponsor of the Young Marketers Competition for the 7th straight year. In addition, PHD is partnering with Cannes Lions to launch the festival’s first ever official chatbot, which will answer a range of frequently asked questions, such as ‘what’s on now and next’ as well as help delegates find their way around.

Below are some of the highlights:

Omnicom

  • Jonathan Nelson, CEO, Omnicom Digital will explore the intricacies of “Connecting with the Connected Consumer” alongside Erin Matts, CEO, North America, Annalect
  • TBWA\Worldwide presents: “Import\Export Creativity and China” featuring Serge Dumont, Vice Chairman, Omnicom Group and Nils Andersson, Regional Creative President, TBWA\Asia
  • Tiffany R. Warren, SVP, Chief Diversity Officer, Omnicom Group will engage in a fireside chat at Facebook Beach entitled, “Less Talk, More Diversity: Lessons from ADCOLOR on How to be an Ally

BBDO

DDB

DAS

Omnicom Media Group

  • Hearts & Science is bringing their “Imagine” experience to Cannes Lions for the first time to discuss today’s polarized social climate and the new marketing paradigm with representatives from the world’s leading news organizations
  • Susana Tsui, CEO, PHD APAC will take part in the panel session, “Merge – Is the Future “Robot Shaped” with Chelsea Chen, Co-Founder, Imotech and Olly the Robot
  • Inside the Jury Room – Media” with 2017 Media Lions Jury President and PHD Worldwide CEO Mike Cooper
  • PHD will be joined by Author, Futurist and Inventor Ray Kurzweil for “Merge – The Closing Gap Between Technology and Us

TBWA

The complete schedule of event programming by day can be found at OmnicomEvents.com.

PRESS CONTACTS

Joanne Trout joanne.trout@omnicomgroup.com (212) 415-3669