NEW YORK, Oct 18, 2010 /PRNewswire via COMTEX/ --
Omnicom Group's (NYSE: OMC) Diversified Agency Services (DAS) has acquired Amsterdam-based medical communications agency Excerpta Medica www.excerptamedica.com from world-leading publisher Elsevier, a division of Reed Elsevier Group plc.
Excerpta Medica will become a division of DAS's Adelphi, a group of businesses that provide multiperspective healthcare solutions to the pharmaceutical industry. Excerpta will continue to operate as an independent business, with offices in Amsterdam, New Jersey and London.
The acquisition of Excerpta Medica will allow Adelphi to collaborate on an increasing number of wide-ranging global client assignments. Excerpta Medica's portfolio of strategic communications services includes publication planning, medical meetings and education, interactive solutions and customized publishing solutions.
"For years I've admired the work and reputation of Excerpta Medica.This has always been a best-in-class company," said Thomas L. Harrison, Chairman and CEO, Diversified Agency Services Division, Omnicom Group Inc. "With the acquisition of Excerpta we can align two related and strategic businesses to offer more value and innovation to our healthcare clients."
Adelphi provides services in strategic marketing, marketing and business intelligence, real-world observational research and disease-specific programs, health and economic outcomes research, market access, pricing and research, health communications, medical education and strategic product development consultancy.
Diversified Agency Services
Diversified Agency Services (DAS), a division of Omnicom Group Inc., (NYSE: OMC) (www.omnicomgroup.com), manages Omnicom's holdings in a variety of marketing disciplines. DAS includes more than 190 companies, which operate through a combination of networks and regional organizations, serving international and local clients through more than 700 offices in 71 countries.
About Omnicom Group Inc.
Omnicom Group Inc. (NYSE: OMC) (www.omnicomgroup.com) is a leading global marketing and corporate communications company. Omnicom's branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations and other specialty communications services to over 5,000 clients in more than 100 countries.
SOURCE Omnicom Group Inc.
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