NEW YORK, June 21, 2010 /PRNewswire via COMTEX/ --Diversified Agency Services (DAS), a division of Omnicom Group, announced today that it has signed a strategic alliance agreement with London-based scientific communications company Chameleon Communications International. The agreement provides a framework for Chameleon and the healthcare resources of DAS Healthcare to collaborate on wide-ranging global client assignments.
Founded in 1997 by Gary Hobbs, CEO, and Angela Franklin, President, Chameleon has established a reputation for creating and delivering the highest quality scientific communication services on behalf of healthcare clients. Chameleon is one of the world's largest independent medical communications agencies and provides medical marketing, scientific services, digital solutions, meetings and events, and thought leader initiatives to the global pharmaceutical industry.
Headquartered in London with offices also in Manchester, UK, Basel, Switzerland, and New York, Chameleon has an impressive track record of growth and employs over 100 people, one third of whom hold advanced degrees.
Hobbs noted, "Chameleon looks forward to collaborating on behalf of clients with DAS Healthcare agencies specializing in advertising, PR, and social media. With our passion for positive change and a thorough and smart approach to the way we do business, we believe that together we will deliver exceptional innovation as our clients look to consolidate and integrate their scientific and brand communications."
Charles MacKinnon, European Healthcare Director of DAS Healthcare, commented, "I am delighted to announce that Chameleon has joined the DAS Healthcare family; the passion, expertise and culture of both organizations advance our strategy of bringing class-leading resources to our clients."
About Diversified Agency Services
Diversified Agency Services (DAS), a division of Omnicom Group Inc. (NYSE: OMC) (www.omnicomgroup.com), is a network of more than 175 companies in over 71 countries that provide a diverse range of services in marketing communications and specialty advertising, including direct and relationship marketing, public relations, sales promotion, healthcare communications, design, branding and identity consulting and event marketing.
About Omnicom Group Inc.
Omnicom Group Inc. (NYSE: OMC) (www.omnicomgroup.com). Omnicom is a leading global advertising, marketing and corporate communications company. Omnicom's branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations and other specialty communications services to over 5,000 clients in more than 100 countries.
SOURCE Diversified Agency Services; Omnicom Group Inc.
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