NEW YORK, Jan. 15, 2021 /PRNewswire/ -- Marina Maher Communications (MMC) today announced the appointment of four senior leaders as the agency continues to grow within the rapidly-evolving communications and marketing landscape.
This powerhouse group of experts brings highly coveted expertise to MMC and its practices. With unmatched experience, each brings a unique skillset and mindset that will aid MMC in its ongoing purpose: Leverage the power of influence, move at the speed of culture, and consistently deliver business results for clients in a digital-first world.
In a role new to the agency, Ivette Sanz Osso will serve as Managing Director, Business Strategist. Sanz Osso joins MMC after a rich history at DeVries where she served Fortune 500 clients in a global capacity, helping drive brand reputation and sales growth while also transforming agency team culture at multiple offices around the world. An expert in cultivating strategic roadmaps for global brands, Sanz Osso has built integrated toolkits and shaped the framework of communications for brands during critical points in time. She has received multiple industry recognitions for her work including the PRSA Silver Anvil Award and Big Apple Award.
As the world welcomes in a hopeful 2021, so does MMC with its newest leaders predicting big trends for the new year. Read below to learn more.
According to Inzanti, "2021 is all about breaking down barriers by actively listening to people and culture and then taking these data points and crucial intel to craft the best and most impactful ways to move forward."
Ferber says, "This year will be entirely unpredictable. Brands will show up in places we never dared imagine, both online and off. With almost anyone able to create truly compelling content, it'll be a lot less about what brands say, and a lot more about what they do — the actions, alliances and experiences that express their positioning."
Till predicts that "having an always-on transformation strategy will continue, and so will the need to adopt a nimbler approach to create culturally relevant brand experiences. Brand storytelling will give way to braver brand activism, as our times demand taking a stand, engaging with consumers in a more real way, and having a clearly stated POV."
According to Sanz Osso, "Anything is possible in 2021. We'll move beyond using data and insights to inform business decisions to include a more human touch… listening deeply for the unspoken word and watching for signs of what clients and business partners need – and what they don't even know they want yet."
About Marina Maher Communications (MMC)Marina Maher Communications is an integrated marketing and communications agency, encompassing MMC and RXMOSAIC. The firm was built by strategic innovators who leverage the power of influence to grow and protect brands. We are a collaborative group of creatives with a bias toward action and a passion for client service that fuels us forward. Our data and tech stack unlock deep audience understanding and is combined with our unique ability to leverage culture, thereby creating powerful communications solutions that drive business results. Digitally driven, we are ahead of the curve in defining the next generation of communications, making MMC one of the most recognized and sought-after communications agencies across consumer, corporate and healthcare.
To learn more, please visit: https://hellommc.com. MMC is a part of the Omnicom Public Relations Group.
About Omnicom Public Relations GroupOmnicom Public Relations Group is a global collective of three of the top global public relations agencies worldwide and specialist agencies in areas including public affairs, marketing to women, global health strategy and corporate social responsibility. It encompasses more than 6,300 public relations professionals in more than 370 offices worldwide who provide their expertise to companies, government agencies, NGOs and nonprofits across a wide range of industries. Omnicom Public Relations Group delivers for clients through a relentless focus on talent, continuous pursuit of innovation and a culture steeped in collaboration. Omnicom Public Relations Group is part of the DAS Group of Companies, a division of Omnicom Group Inc. (NYSE: OMC) that includes more than 200 companies in a wide range of marketing disciplines including advertising, public relations, healthcare, customer relationship management, events, promotional marketing, branding and research.
Media Contact: Ashley Makuh [email protected]212-485-1678
SOURCE Marina Maher Communications
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