Omnicom Appoints Kuperman as Digital Development VP for Asia Pacific

SHANGHAI, China, Feb. 20 /PRNewswire-FirstCall/ -- Omnicom Group Inc. ("Omnicom") (NYSE: OMC), the leading global advertising and marketing services group, has appointed Jason Kuperman as Vice President, Asia Pacific Digital Development. Kuperman was formerly Managing Director of the Shanghai office of, part of the TBWA\network. In his new role, Kuperman will work closely with all Omnicom agencies to further enhance their digital capabilities and profiles. Kuperman will be based in Shanghai and report to Michael Birkin, Omnicom's Vice Chairman and Chairman and CEO of Asia Pacific.

(Photo: )

"With the steep rise in digital services provided across all our agencies in numerous markets, we face a need to constantly build our capabilities through smart hiring, training and acquisitions. Jason's background is perfect to accomplish this," said Michael Birkin.

"The organic development of interactive capabilities has given Omnicom agency networks a leadership position to deliver innovative integrated campaigns for clients," commented Kuperman. "The goal now is to bring even greater focus to digital's contribution in the region and to continue to advance our digital capabilities within the accelerating new media market."

"Omnicom has the region's best talent leading the digital practices across Asia Pacific, and I am excited to be working with them. These are new media specialists who know how to build brands, generate innovative thinking and get results for their clients," added Kuperman.

"The world is going digital and nowhere else is this trend more visible than in Asia," said Serge Dumont, Omnicom Senior Vice President and President Asia Pacific. "Jason's vast experience will allow our agencies to better leverage their global and regional resources as they continue to focus on improving their digital leadership."

Kuperman began his marketing career in 1988, when he joined Chiat\Day. After a brief stint outside the agency, he returned in the 1990s to found the Interactive division of TBWA\Chiat\Day, which later was merged with TEQUILA\. In January 2007 he joined, another TBWA\ network company.

About Omnicom Group Inc.

Omnicom Group Inc. (NYSE: OMC) is a leading global marketing and corporate communications company. Omnicom's branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations and other specialty communications services to over 5,000 clients in more than 100 countries.

Omnicom comprises the industry's most award-winning advertising brands, BBDO, DDB, and TBWA, specialist media-buying companies OMD and PHD. Omnicom agencies were the most awarded at the 2007 Cannes International Advertising Festival, taking home 121 Lions collectively. BBDO was awarded the first "Network of the Year" while OMD was named "Media Agency of the Year."

For further information on Omnicom and its brands, please visit

SOURCE  Omnicom Group Inc.
    -0-                             02/20/2008
    /CONTACT:  Velvet Yoshinami, +81-90-8561-0978, or Pat Sloan,
+1-212-415-2109, both of Omnicom Group Inc./
    /Photo:  NewsCom:
              AP Archive:
              AP PhotoExpress Network:  PRN23
              PRN Photo Desk, [email protected]/
    /Web site: /

CO:  Omnicom Group Inc.
ST:  China

-- NYW129 --
8562 02/20/2008 19:00 EST