Omnicom Agencies Take Top Honors in Campaign's Asia Pacific Awards

Creative Juice, DDB, Tribal DDB, Mudra Max, PHD, RAPP, TBWA\Hakuhodo and TEQUILA Win Agency of the Year

SINGAPORE, Dec. 17, 2010 /PRNewswire via COMTEX/ --

Omnicom Group (NYSE: OMC) agencies picked up top honors, including three network of the year titles, at Campaign's Agency of the Year Awards in Singapore.

Omnicom Group agencies swept up six of the eight regional awards.John Zeigler, Chairman and CEO of DDB Group Asia-Pacific, received the coveted Agency Head of the Year award for the region, while Mark Holden, recently promoted to Global Strategy Director of PHD Network, was named Asia-Pacific Media Planner/Buyer of the Year.

DDB Group Asia-Pacific clinched the Creative Network of the Year title. Tribal DDB Asia-Pacific won Digital Agency Network of the Year and PHD Asia-Pacific received the Media Agency Network of the Year award. RAPP Asia-Pacific was the runner up for Specialist Agency Network of the Year.

Procter & Gamble's Gillette Brand, a BBDO India client, was named Brand of the Year, for its award-winning marketing program in India, called "Women Against Lazy Stubble." Pierre Berard of Pernod Ricard China, a TBWA client, won Client Marketer of the Year.

Based on cumulative results, Omnicom Group was named 2010 Parent Company of the Year.

In sub-regional awards, Omnicom agencies in Greater China received accolades with Michael Dee, Chief Creative Officer of DDB China Group, receiving Creative of the Year and Anna Chitty, Managing Partner of PHD Shanghai, winning Media Planner/Buyer of the Year.

PHD Shanghai took the Media Agency of the Year award, Tribal DDB Shanghai won Digital Agency of the Year and DDB China Group Shanghai was named Creative Agency of the Year.

In North Asia, TBWA\Hakuhodo Japan scooped Creative Agency of the Year with TBWA\Korea as the runner up in the same category.

For Southeast Asia, the Creative of the Year title went to Thirasak Tanapatanakul, Chief Creative Officer of Creative Juice\Bangkok (TBWA) and RAPP Singapore was awarded Specialist Agency of the Year. DDB Singapore was the runner up for Creative Agency of the Year, and Proximity Singapore was the runner up for Digital Agency of the Year.

In Australia and New Zealand, Chris Howatson of Clemenger BBDO Proximity, Melbourne was named Account Person of the Year. Media Agency of the Year went to PHD Network Australia and Digital Agency of the Year to TEQUILA\Sydney. DDB Group New Zealand was the runner up for Creative Agency of the Year, and AIM Proximity Auckland was the runner up for Digital Agency of the Year.

In India and the Sub-Continent, Mudra Max won Specialist Agency of the Year and OMD was runner up for Media Agency and Digital Agency of the Year.

Tim Love, CEO, Omnicom Group, Asia-Pacific, India, Middle East and Africa (APIMA), said, "We are delighted with these awards for creative innovation and leadership across disciplines in each of our networks and we are especially proud of the talent behind this well-deserved recognition."

The Campaign Agency of the Year Awards follow a number of other regional awards shows where Omnicom agencies predominated. At this month's Eurobest Awards, DDB captured both Network of the Year and Interactive Agency of the Year while BBDO and TBWA each captured a Grand Prix and TBWA was runner up for Agency of the Year. Prior to Eurobest, DDB took Network of the Year and Agency of the Year at the Golden Drum Awards and the Spikes Asia Festival where BBDO also captured Media Agency of the Year.

To view group photo click here: http://bit.ly/hGWYbe

The complete list of awards won by Omnicom agencies at the 2010 Agency of the Year Awards in Singapore is as follows:



Regional Awards




Parent Company of the Year


Omnicom Group




Asia-Pacific Agency Head of the Year


John Zeigler, DDB Group Asia-Pacific




Asia-Pacific Media Planner/Buyer of the Year


Mark Holden, PHD Network




Brand of the Year


Gillette India




Client Marketer of the Year


Pierre Berard, Pernod Ricard China




Media Agency Network of the Year


PHD Asia-Pacific




Creative Agency Network of the Year


DDB Group Asia-Pacific




Digital Agency Network of the Year


Tribal DDB Asia-Pacific




Specialist Agency Network of the Year


RAPP Asia-Pacific (Runner up)




Sub-Regional Awards




Australia & New Zealand




Media Agency of the Year


PHD Network Australia




Creative Agency of the Year


DDB Group New Zealand (Runner up)


Digital Agency of the Year


Tequila\Sydney


AIM Proximity Auckland (Runner up)




Account Person of the Year


Chris Howatson, Clemenger BBDO Proximity Melbourne




Greater China




Media Agency of the Year


PHD Shanghai




Creative Agency of the Year


DDB China Group Shanghai




Digital Agency of the Year


Tribal DDB Shanghai




Creative of the Year


Michael Dee, DDB China Group




Media Planner/Buyer of the Year


Anna Chitty, PHD Shanghai




India & The Subcontinent




Media Agency of the Year


OMD Mumbai (Runner up)




Digital Agency of the Year


OMD Digital Mumbai (Runner up)




Specialist Agency of the Year


Mudra Max Mumbai




North Asia




Creative Agency of the Year


TBWA\Hakuhodo Japan


TBWA\Korea (Runner up)




Southeast Asia


Creative Agency of the Year

DDB Group Singapore (Runner up)


Digital Agency of the Year

Proximity Singapore (Runner up)


Specialist Agency of the Year

RAPP Singapore


Creative of the Year

Thirasak Tanapatanakul, Creative Juice Bangkok (TBWA)



Campaign Asia's Agency of the Year Awards (http://www.aoyawards.com/general/Winners) recognize the advertising industry's top achievers and rewards companies and individuals that have not only contributed to raising industry standards but also excelled in business performance and management.

Now in its 17th year, 2010 marks a watershed in the awards' history with the most significant changes made since its inception. The changes reflect the importance of local market performance throughout the Asia-Pacific region by recognising achievements in sub-regional markets across five key regions - Southeast Asia, North Asia, Greater China, India and the Subcontinent, and Australia/New Zealand.

Local offices and individuals now compete within their sub-regions and in another major change to the judging process, shortlisted agencies in the Media Agency Network of the Year and Creative Network of the Year categories participated in 20-minute live presentations and five-minute Q&As to judges in Singapore.

About Omnicom Group Inc.

Omnicom Group Inc. (NYSE: OMC) is a leading global marketing and communications

company. Omnicom's branded networks and numerous specialty firms provide advertising,

strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations and other specialty communications services to over 5,000 clients in more than 100 countries.

For further information on Omnicom and its brands, please visit www.omnicomgroup.com.

SOURCE Omnicom Group Inc.

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