BBDO and TBWA Place Within Top Three Networks
NEW YORK and SINGAPORE, Sept. 30, 2019 — On the heels of winning Holding Company of the Year at the Cannes Lions Festival, Omnicom (NYSE: OMC) agencies topped industry lists at the 2019 Spikes Asia Festival of Creativity. For the sixth year in a row, BBDO received the night’s top honor and was named Network of the Year, with TBWA placing third.
BBDO agencies also had a strong performance in the Asia-Pacific Agency of the Year category, with Colenso BBDO coming in first and BBDO Pakistan trailing shortly behind in third. For Media Agency of the Year, PHD Worldwide was awarded the third spot.
In total, 20 Omnicom agencies contributed to more than 120 Spike awards featuring work for 40 different clients. This included an impressive 12 Grand Prix awards, seven of which were from BBDO, three from TBWA and two from DDB:
Creative Effectiveness: “Project Free Period” by DDB Mudra for Johnson & JohnsonDesign: “Signs of Love” by TBWA\Melbourne for ANZ Bank AustraliaDigital: “Naughty or Nice Bauble” by Clemenger BBDO for MyerGlass: “Sons #ShareTheLoad” by BBDO India for P&G IndiaGrand Prix for Good: “Stop Dowrymongering” by BBDO Pakistan for UN WomenInnovation: “7:1 Furniture Collection” by BBDO Bangkok for HomeProIntegrated: “Naughty or Nice Bauble” by Clemenger BBDO for MyerMobile: “Safety Hub” by CHE Proximity for NRMAMusic: “I’m Drinking It for You” by Colenso BBDO for DB BreweriesOutdoor: “Signs of Love” by TBWA\Melbourne for ANZ Bank AustraliaPrint & Outdoor Craft: “Grave of Thrones” by DDB Sydney for FoxtelPrint & Publishing: “One Mindful Mind” by TBWA\India for NeuroGen
“It’s a proud moment to see two of our agency networks in the top three again, with Omnicom agencies claiming the highest honors in 12 out of the 23 award categories,” said John Wren, Chairman and CEO of Omnicom Group. “Following our success at the Cannes Lions Festival, this achievement at Spikes Asia cements Omnicom’s place as a worldwide creative leader and highlights the outstanding teams and agencies we’ve established within the APAC region.”
Full details on all winners can be found on www.spikes.asia.
About Spikes AsiaBuilding on 32 years of the illustrious Spikes Awards, the Spikes Asia Festival of Creativity is the result of a collaboration between the Lions Festivals, organizers of Cannes Lions, Lions Health, Dubai Lynx and Eurobest, and Haymarket, publishers of Campaign Asia Pacific. The Festival provides the region’s growing creative and advertising industry with a platform to network and exchange ideas, bringing together some of the finest creative thinkers from across the region and around the world.
The Awards, judged by leading international and regional creatives, honor the best creative work in the categories of Film, Print, Outdoor, Radio, Digital, Integrated, Direct, Promo & Activation, Media, Print Craft, Film Craft, Design, Mobile, PR, Branded Content & Entertainment, Innovation and Healthcare.
About Omnicom Group Inc.Omnicom Group Inc. (NYSE: OMC) is a leading global marketing and corporate communications company. Omnicom’s branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations and other specialty communications services to over 5,000 clients in more than 100 countries.
Katie Beaule [email protected]