New York, April 20, 2016 – Today, the Omnicom Health Group announced new leadership and structure for CDM, strengthening the global reach and collaborative power of one of the world’s largest and most recognized healthcare agency brands.
Central to the new structure is the promotion of Kyle Barich to Chief Executive Officer of CDM. The new CDM unites the offices of CDM New York, CDM Princeton, CDM Montreal, CDM London, CDM Paris, CDM Barcelona, CDM Milan, and CDM Sao Paulo under Barich’s leadership. This gives the agency’s clients access to an unprecedented mix of global talent and an ability to tap into borderless thinking in order to drive innovative ideas for their healthcare brands.
Formerly President of CDM New York, Barich will take the reigns of the larger CDM organization after having successfully grown the size and client offerings of the New York office for 5 years. Prior to leading the New York office, Barich co-founded and ran CDM Princeton for more than 10 years. In the new CDM structure, the individual office leads will report into Barich.
“Kyle is an exceptional leader who has shown he can build vibrant agencies centered around strong values and cultures—that’s how we engage people who are driven to satisfy clients,” says Ed Wise, CEO of the Omnicom Health Group. “In his new role, he’ll be even more effective, extending his influence all over the world of CDM.”
“What has always set CDM apart is its ability to attract and grow world-class talent,” says Barich. “And now, the talent pool we can access, develop, deploy, and leverage on behalf of our clients has just become exponentially stronger. While each office will remain individual with its own unique client base and purpose, I will seek ways to continually make CDM better together.”
With Barich taking on the new role, changes will also be taking place at the largest office within the agency, CDM New York. Stepping into the position of President will be Lori Klein, formerly Managing Partner and Director of Client Services for the New York office. A nearly 20-year veteran of the agency, Klein brings exceptional talent-development skills and a restless desire to drive performance to her new role in guiding the 350-person agency. “Lori is many things: a PharmD, a strategist, and a keen business mind. But most of all, Lori just has an incredible ability to make everyone who works with her better—a better thinker, a better manager, a better leader. And she’ll make CDM New York better in so many ways as President,” says Barich.
Partnering with Klein to lead the New York shop will be Chris Palmer, continuing his role as Managing Partner and Executive Creative Director, and Jennifer O’Dwyer, Associate Partner, who will be stepping into the role of Director of Client Services. Celine Vita, formerly Client Service Director, will be assuming the newly formed role of Associate Partner, Director of Business Growth.
The leadership teams of the other CDM offices remain unchanged.
CDM, formerly a part of the CDM Group and winner of the Cannes Lions 2015 Healthcare Network of the Year, is a prominent agency within the Omnicom Health Group, which represents the industry’s largest, dedicated group of healthcare communication agency brands.
About Omnicom Health Group
Omnicom Health Group (www.omnicomhealthgroup.com) is a global collective of communications companies with more than 3,200 dedicated healthcare communications specialists. It provides marketing services to the health and life-science industries through a combination of specialized agencies, customized client solutions, and collaborations with other Omnicom network agencies. Organized around four customer groups—healthcare professionals, patients, payers, and medical, evidence and regulatory stakeholders—Omnicom Health Group serves more than 100 clients in over 55 offices worldwide. It is a part of the DAS Group of Companies.
About the DAS Group of Companies
The DAS Group of Companies, a division of Omnicom Group Inc. (NYSE: OMC) (www.omnicomgroup.com), is a global group of marketing services companies. DAS includes over 200 companies in the following marketing disciplines: specialty, PR, healthcare, CRM, events, promotional marketing, branding and research. Operating through a combination of networks and regional organizations, DAS serves international, regional, national and local clients through more than 700 offices in 71 countries.
Katie Beaule [email protected]
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