Omnicom Announces it has Exceeded the IPA Women in Senior Management Target of 40% Ahead of 2020 Goal

LONDON, 8 March 2016 – Omnicom Group (NYSE: OMC), a global leader in advertising and marketing communications, today announced that almost 80% of Omnicom UK’s management teams comprise 40% women or more, ahead of IPA’s 2020 goal. 

These figures are released today, on International Women’s Day, to coincide with the Second Annual Omniwomen UK Leadership Summit; a day-long training programme designed to inspire 200 of Omnicom’s rising female stars across its UK companies. The summit, held at Bankside, London, focuses on further increasing the influence and number of women leaders across the network. 

Sam Phillips, Chief Marketing Officer, Omnicom Media Group, UK & Managing Director, OMG Ethnic (UK) said: “Omniwomen is designed to increase the influence and number of women leaders throughout the Omnicom network, creating a strong, diverse and effective leadership for the industry’s future. Using our global reach, Omnicom has gathered talented women from both inside and outside of the group to share their candid advice about how they built their successful careers. Attendees will be able to share their experiences, reflecting on where they are, where they want to be and how they get there.”

Paul Bainsfair, IPA Director General commented: “Having a diverse, representative workforce with equal opportunities for all is crucial for our industry to thrive. Which is why the IPA’s diversity targets, set out by President Tom Knox, are so vital. For Omnicom UK to have already achieved 40% female representation in almost 80% of its management teams is a fantastic achievement. This will no doubt help future-proof their success and that of the wider industry.”

Ahead of the Summit, research carried out by Flamingo shed some light on some of the potential challenges in getting women into leadership positions across the industry. It revealed that some women are rejecting the traditional upward trajectory in favour of a more ‘curvy career path’, which allows them to broaden their skill set, in turn, making them more competent and confident leaders.

It also shows that a new model for leadership is emerging that revolves around creating the right conditions for individuals to thrive: making women feel supported to grow and get things wrong and learn from their mistakes.

These are some of the themes that will be explored during the day, alongside panel sessions on ‘Speaking Up and Speaking Out’ and ‘Leadership from around the World.’ Breakout discussions will examine ‘The Body Language of Leadership,’ ‘Cracking Confidence,’ and ‘Taking Commercial Control.’

Today’s event will also bring together men and women from C-suite executives to academics, campaigners and psychologists, offering Omnicom UK’s female leaders a great forum in which to meet, share and learn.

One of the speakers at the Omniwomen Leadership Summit is Brie Rogers Lowery, Deputy Managing Director Europe and UK Managing Director, She said: “Empowering people to start, join and win campaigns is in’s DNA and it will be great to discuss how the internet can put women’s voices at the centre of our politics at the Omniwomen Leadership Summit. Smart businesses like Omnicom know that the sky’s the limit for companies which support their women to lead.”

Janet Riccio, Executive Vice President, Omnicom Group, added; “The bottom line is that striving for a diverse and inclusive leadership team in today’s world where the competition for talent is fiercer then ever, is a business imperative. Our agencies need qualified women more than ever to win.” 

In addition to the training programme, Omniwomen aims to raise £20,000 for Smart Works, a charity set up to provide high quality interview clothes, styling advice andinterview training to out-of-work women on low incomes.

Co-hosted by Philippa Brown, CEO of Omnicom Media Group UK and Sam Phillips, Chief Marketing Officer, Omnicom Media Group, UK & Managing Director, OMG Ethnic (UK), the Omniwomen UK Summit includes a line-up of inspirational speakers, including:

  • Dame Carolyn McCall, CEO, easyJet
  • Professor Luis Huete, IESE Business School and Omnicom University
  • Lindsey Clay, CEO of Thinkbox and President of WACL (Women in Advertising and Communications London)
  • Caroline Criado-Perez, feminist campaigner and journalist
  • Hayley Mills, OMD International and Black Women in Media
  • Brie Rogers Lowery, Deputy MD, Europe and UK MD,
  • Maria Gigante, Events Director, NFL
  • Amanda Rendle, Former Global Head of Corporate Marketing, HSBC 
  • Elin Haf Davies, Adventurer
  • Janet Riccio, Executive Vice President, Omnicom and Head of Omniwomen
  • Cilla Snowball CBE, Group Chairman and Group Chief Executive of AMV BBDO
  • Gabrielle Moss, MD, Proximity
  • Daren Rubins, CEO, PHD
  • Ali MacCallum, CEO, M2M
  • Maggie Collier and Kirsty Fuller, Joint CEOs, Flamingo
  • Emma Sergeant, President, DAS EMEA

Omniwomen UK Committee Members

Adam & Eve DDB Ketchum 
ChameleonOMD UK
FleishmanHillard FishburnOmnicom Media Group UK 
FlamingoPorter Novelli
GMR MarketingRAPP/Haygarth
Hall & PartnersRedwood
Integer TBWA
Wolff Olins

About Omniwomen

The mission of Omniwomen is to serve as the catalyst for increasing the influence and number of women leaders throughout the Omnicom network.

Omniwomen brings together senior women leaders in an open and supportive environment for networking and learning.Atour interactive and engaging events, delegates will have the opportunity to exchange ideas, insights, information and experience with their peers regarding the challenges of executive-level leadership in the communications industry. Only Omnicom and the Omniwomen group offer access to such a unique group of individuals.It’s all about building a community.

About Omnicom 

Omnicom Group Inc. ( ) is a leading global marketing and corporate communications company. Omnicom’s branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations, and other specialty communications services to over 5,000 clients in more than 100 countries.

Press Contacts:

Omnicom Group

Joanne Trout

[email protected]


Anna Keller/Jess Edwards

[email protected] /[email protected]

+ 44 (0) 7720 277 201