Omnicom Wins Holding Company of the Year at the 2018 Cannes Lions International Festival of Creativity

BBDO Wins Network of the Year followed by DDB and TBWA in the Top Five

adam&eveDDB Named Agency of the Year, AMV BBDO (#2) and BBDO New York (#3)

Omnicom wins more Grand Prix Awards than any other Holding Company

NEW YORK, June 22, 2018 – At the 65th annual Cannes Lions International Festival of Creativity, Omnicom (NYSE: OMC) agencies were recognized for their excellence in terms of the quality, creativity and effectiveness of their work.

Omnicom was named Holding Company of the Year based on the work entered in 26 categories, reflecting the depth and breadth of creative communications in the industry. Overall, 137 agencies from approximately 34 countries won nearly 300 Lions across more than 25 communications disciplines.

All three Omnicom creative networks (BBDO, DDB and TBWA) made it into the top five, with BBDO claiming the title of Network of the Year for a record-setting seventh time, winning 99 Lions across 21 offices including four Grand Prix and a Titanium Lion.

DDB rounded out the top three agency networks winning 107 Lions across 21 offices while 21 TBWA offices contributed to the network securing fourth place with 70 Lions including two Grand Prix.

In total, Omnicom agencies received 10 Grand Prix and two Titanium Lions after a strong performance across a broad spectrum of client categories and regions around the globe. And three Omnicom agencies were ranked 1, 2 and 3 as Agency of the Year (adam&eveDDB #1, AMV BBDO #2, BBDO New York #3):

Pharma: “Blink to Speak” by TBWA\India for NeuroGen Brain & Spine Institute and the Asha Ek Hope Foundation

Glass: “BloodNormal” by AMV BBDO and Ketchum for Essity

Titanium: “It’s a Tide Ad Campaign” by Hearts & Science and Marina Maher Communications for Tide

Titanium: “BloodNormal” by AMV BBDO and Ketchum for Essity

Design: “Trash Isles” by AMV BBDO for Plastic Oceans/LADbible

Print & Publishing: “Tag Words” by Africa for AB InBev

Entertainment for Music: “Welcome Home” by TBWA\Media Arts Lab and OMD Los Angeles for Apple

Industry Craft: “Kiwi Shoe Care” by PHD Chicago for SC Johnson

Film: “The Talk” by BBDO New York and Hearts & Science for P&G

Film: “It’s Another Tide Ad” by Hearts & Science and Marina Maher Communications for P&G

Public Relations: “Trash Isles” by AMV BBDO for Plastic Oceans/LADbible

Outdoor: “Next Exit” by OMD Canada for McDonald’s

“We are thrilled with the results at this year’s Cannes Lions Festival which is a testament to having the best creative talent in our industry,” commented John Wren, Chairman and CEO of Omnicom Group. “Cannes Lions are among the most prestigious awards in our industry, and the fact that Omnicom agencies took home the top honors across a range of categories, spanning traditional advertising, digital, mobile, media and PR, speaks to the breadth and depth of Omnicom’s offering. We are so proud of the quality of work our agencies are doing across disciplines and geographies for their clients.”

# # #

ABOUT OMNICOM GROUP INC.

Omnicom Group (www.omnicomgroup.com) is a leading global marketing and corporate communications company.  Omnicom’s branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations and other specialty communications services to over 5,000 clients in more than 100 countries. Follow us on Twitter for the latest news.

Press Contacts

Joanne Trout, 212-415-3669, [email protected]

Omnicom’s Agencies Focus on Creativity, Innovation and Talent at Cannes Lions 2018

NEW YORK, June 12, 2018— At the 64th annual Cannes Lions International Festival of Creativity, Omnicom (NYSE: OMC) and its agencies are designing content-rich experiences for attendees with a significant presence on and off the stage. This year, festival-goers can expect to hear from some of the brightest minds in communications on a range of important industry topics including data-driven creativity for smarter storytelling, diversity and talent development, and the future paradigm of the marketing business.

Omnicom will make a rare appearance on the mainstage with Chief Diversity Officer, Tiffany R. Warren, who will be joined by HP’s CMO Antonio Lucio, to discuss the power diversity has in delivering transformational business results, enhancing creative output and speaking to customers with relevance. Tiffany will be participating in a number of sessions focused on equality and inclusion such as: Yes We Cannes! Supporting Female Leaders in Media and Advertising at The Girls Lounge. She is also an ambassador of HP’s #MoreLikeMe program.  

Ketchum is the title sponsor of the Young Marketers Competition for the 8th straight year.

Below are some of the highlights:

Omnicom

BBDO

DDB

DAS

  • Jeff Goodby, Co-Founder and Co-Chairman of GS&P, will go one on one with Fire & Fury author Michael Wolff to discuss The New Normal

Omnicom Media Group

TBWA

The complete schedule of event programming by day can be found at OmnicomEvents.com.

Press Contacts

Joanne Trout, 212-415-3669, [email protected]

Regina Chung Loy, 212-415-3452, [email protected]

Loading...